Thursday, April 30, 2009

Download Me, Please!

There is a trend that seems to be getting lots of attention of late: free, downloadable e-mags. In light of all the problems that the newspaper and magazine industries are facing (sigh, our beloved Domino is officially a thing of the past), this concept is an interesting one to explore - not only from a consumer standpoint, but also from a business standpoint.

A few of my favorites are small (parent-focused out of the US), LMNOP (parent-focused out of Australia) and Parasol (style focused out of the US).* You can easily subscribe to them so that new issues simply pop into your email. Trust me, it's worth the few minutes it takes to fill in the subscription form.

Check out pics from the latest issues of all three:

small

lmnop

*Parasol was discovered via decor8.

Remember the anticipation you used to experience when you saw the new Domino? The ritual you created to view that awesome magazine? These ezines bring up those kinds of giddy practices. (Or am I the only one that acted like that with Domino?) They are rather inspirational, I'd say.

2 comments:

  1. No you are not the only one... I miss Domino so much. I love that imnop mag though, what a great find.

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  2. These are all such lovely online magazines. I also enjoy Antler, which is a new one.

    I have to say, that although I always eagerly anticipate the latest issue of each of these magazines, it's not quite the same as curling up on the couch and flicking through a 'real' mag. I do admit to having rituals with my favourites!

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